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Latest Articles

New Data Technology Enables Laser-like Targeting Capabilities

By Drew Brighton, Target Smart

Drew Brighton of TargetSmart, NAR’s campaign services consultant, discusses some of the latest voter targeting technology that will be used this election year by Republicans and Democrats to persuade and influence voters, and what that means for the REALTOR® Party.
Action & Engagement: An Election Year Must
Dale Stinton Image Tom Salamone 120x153
With the Iowa Caucuses and New Hampshire Primaries behind us, we are in full election swing!  From television and radio advertisements to news and online coverage of national and local elections, we are bombarded with messages from candidates.  The REALTOR® Party is here to help cut through the clutter…